Archive for December, 2008

Internet Marketing for Chiropractors & Dentists at MarketingClinics.com

Did you know that within the last month alone, Google recorded more than 2 million searches for the keywords “Chiropractor” or “Chiropractic” and more than 4 million searches for “Dentist” or “Dentistry”?

In response, my incubation firm LaunchExperts launched a new business unit called “Marketing Clinics”. Marketing Clinics provides fully-managed, paid search marketing to chiropractors and dentists. We invite you to check us out over at www.MarketingClinics.com

The service was launched in response to questions from many chiropractors and dentists about the complexity of managing their own paid search marketing campaigns on Google, Yahoo! and MSN. I thought it would be good to productize the best practices that we have learned into a fully-managed search engine advertising solution, complete with auto campaign optimization, local and highly-converting keyword sets, and tested and proven landing pages.

We are so confident that we can drive leads, we have even included a 110% guarantee.

If you know of any chiropractors or dentists that need to drive new patient leads for their chiropractic clinic or dentistry clinic, I would appreciate an introduction.

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December 12, 2008 at 3:30 am 2 comments

Golf Tee Times at TeeTimes.net

I have been hard at work creating more than 1,000 pages of unique content for my golf reservations project over at TeeTimes.net. Most of this has involved creating unique descriptions for each of the golf courses within the system (a detailed list of golf courses and golf course regions can be found here).

Why have we done this? The present descriptions that we were using as part of our booking engine would be what the search engines call “duplicated content”. The content was not original and it was being fed onto sites all  across the web. By creating our own descriptions of the golf courses, our content should be treated as unique.

I will keep you posted if this makes a difference.

December 10, 2008 at 12:01 pm Leave a comment


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